There is no lack of bottled water on the planet. Many people depend on it for daily consumption. If you also live alongside people addicted to bottled water and don’t have faith in tap water, you should consider investing in water store equipment. It will allow you to sell water in its purest form to the targeted audience and earn a tidy profit. Here’s a comprehensive guide on how to start and grow a water store and be an entrepreneur.
Why a Water Storage and Distribution Business is a Smart Idea
- The Market is Omnipresent
The need for water for drinking, cooking, cleaning, and other purposes is always there and will always be there. Water is necessary so people who want to live a healthy life will always reach for the best water source near them. The water demand will always be there, and it will only increase with time as the supply is depleting fast.
- Customers are More Aware
The customers are more aware of their health than ever before. They want to switch from unhealthy choices like sugary sodas to healthy options like plan water. People are also more conscious about the kind of water they are consuming, how it’s purified, and how the foods they are consuming are made. So, this also leads to an increased demand for pure water.
- Environmental Issues are Also Getting Attention
Environmental issues like rising plastic waste and the need to control the use of one-time plastics are also getting attention. So, if you plan to invest in water store equipment and start a water selling and distribution business, you can use glass bottles instead and let people know that they can do their bit in helping protect the environment by trusting you.
- Profits are Easy
If you find a good water source, invest in long-lasting, reliable water store equipment, you will get the opportunity to reach the break-even point easily and get a decent profit within a few months. The only recurring expenses after the initial investment would be packaging, marketing, and distribution. As they are not very costly, you can regularly earn a tidy profit if you manage your business properly.
- You Can Help Create Jobs
The COVID-19 pandemic recently led to job losses across the board. When you start a water store, you will help people to get employed. We don’t just mean your regular employees but also people involved in marketing, distributing, and packaging the water you intend to sell.
- The Rise in Polluted Water
Due to human activities, there has been a rise in the amount of polluted and undrinkable water in the last few years. Now, more and more natural water sources are not trustworthy, and hence people who depended on natural water bodies are also turning to water stores to help meet their water needs.
How to Have a Water Store of Your Own
Now, if you are convinced that you want to open a water store by buying quality water store equipment, you should follow the below-mentioned steps to ensure that you get your business up and running in a few weeks.
- Make a Business Plan
The first thing you need to do when starting a business store is to create a business plan. For it, you need to outline the vision of your business, its mission, its operational plan, its brand identity, and its brand values. You also need to outline your business goals and ensure that the business plan is attractive enough to catch the attention of potential investors.
- Find the Right Spot
The next step is to find the right spot for your business setup. It is wise to pick a spot that’s near a community or a neighborhood so that you can get the attention of people who live locally. You also need to ensure that the area has ample foot traffic so that people notice your business when they are visiting a market or just hanging out in the neighborhood. It will help in spreading the word about your business. It is also wise to start your business near schools, hospitals, clinics, hotels, resorts, apartment complexes, high-rise buildings, and other such institutions that have bulk water needs.
- Seek the Perfect Equipment
When looking for water store equipment, make sure you connect with a brand like AMPAC USA. It will help you because people will be familiar with the brand, and you can cash in on that opportunity. You can also be assured that the equipment you are buying is quality tested, durable, and lasts for long. Do not fall for cheap equipment and always trust quality as cheap machines don’t last long and can impact the water quality, which will harm your brand image. Ensure that the equipment you have chosen visits your site and takes down measurements to set up the equipment right in one go. It will help save a lot of time and effort.
Ask the supplier of water store equipment to install it and give you or your staff training on how to operate it optimally. Ask questions about preventive and reactive maintenance to ensure that your business operations are not halted due to unnecessary maintenance needs.
- Get the Business Registered
It is also a wise idea to register the business after you have finalized the supplier. It will ensure that your business becomes legal. Start by picking a few preferred names for your business. Then get the certificate for the name you have registered. After that, you need to get a business permit. Submit all the documents needed and carefully fulfill all the legal requirements to get the necessary approvals.
- Do a Dry Run
After getting the business registered and receiving all the approvals, the next step is to do a dry run of the equipment for about 3 days before you actually start selling water. Also, get the water tested locally so that you are sure that the water quality is right. You will likely pass the water test when you trust a brand like AMPAC USA. If, for some reason, you don’t let AMPAC USA engineers visit you and help fix the problem.
How to Promote Your Water Business?
Once you have successfully set up the water business after buying the right water store equipment, the next step is to grow your water business. Here is a list of steps you can follow to grow your business in the right direction at the right time by using the right resources.
- Understand Your Market
The first thing you need to do when hoping to expand your business is to understand your market. You need to analyze the water industry and know where the demand is being generated or where it will be generated in the future. Study the target market to know its pain points and also have a look at your existing and potential competitors.
- Identify the Target Customers
After you have analyzed the water industry, your next step is to identify the target market. You have to decide who you are targeting as a key source of revenue. You can either target college kids, young professionals or partner up with institutions like hotels, resorts, and hospitals to supply them pure water consistently. It is wise to target more than one audience if you intend to survive in the market for long and expand your business. Do not be overdependent on one particular market.
- Offer More Variety
To expand your business, you also need to offer more variety to the customers. If you are offering reverse osmosis water, you should also consider other options like alkaline water that will keep the audience hooked. If you want to add a twist to it, you can also offer flavored water to the audience.
- Be Eco-Friendly
Another smart move is to make your business as eco-friendly as possible. Try ad sell the water in reusable plastics or glass containers. Encourage the target customers to let go of single-use plastics. Make sure that you and your staff also help contribute to the environmental causes. Show that you really care for the environment. Don’t just fake it!
- Focus on Marketing
Another tried and tested method of increasing the business reach is to focus on the marketing of your business. It would help if you perfectly marketed your business so that you can reach the target audience. Try to use the latest and most innovative marketing methods like social media marketing. Combine it with offline marketing tactics like brochure distribution to target the local audience, and you will have the perfect marketing tactics on hand.
- Turn Your Customers into Promoters
If your customers like the quality of the water you provide them, you should encourage them to show appreciation for the products through word-of-mouth marketing. You can ask them to spread the word about your brand and offer them lucrative incentives like special discount coupons for every referral. It will keep them motivated to go the extra mile to promote your products to their friends/family and other people in the network.
Trust AMPAC USA to Get Quality Water Store Equipment
Due to deteriorating drinking water quality and availability in many places worldwide, the water store and the bottled water industry has been increasing globally for the past 30+ years. Water Store Equipment, Water Bottling Machine has become affordable throughout the last 30 years, so that entrepreneurs can open their own water store at a very competitive price. Water Store Equipment keeps you ready for any emergency.
We offer various products in categories like bottle filling stations, water store equipment, water vending machines, and water storage tanks. AMPAC USA specializes in manufacturing the best quality and most advanced water store equipment. Each water storage system is fully equipped with all the water treatment equipment needed to ensure the best tasting water quality to make your customers come back. AMPAC USA’s water store reverse osmosis system comes pre-plumbed and pre-wired to minimize installation time and can be set up fast and easily.
AMPAC USA water store systems also come equipped with a Programmable Logic Controller (PLC) that makes this system a fully automated turnkey reverse osmosis system requiring minimum operator intervention. This PLC will signal if anything is out of sequence, such as filter performance, water quality, water temperature, and more.
AMPAC USA is a direct manufacturer specializing in water store applications for over fifteen years. AMPAC USA manufactures water store equipment and provides one-stop shopping for water store owners. AMPAC USA has manufactured and installed reverse osmosis and water store equipment for hundreds of water stores worldwide. Trust AMPAC USA’s water bottling equipment and water store equipment by calling on 909-548-4900 or visit us here. Our customer service team will be happy to help you choose the best products for your next entrepreneurial venture. Connect now!